December

It is difficult to believe that an innovative company so pivotal to the rise of photography could be put out to pasture by misguided innovation management. Kodak, an iconic pillar of photography, has had a difficult time transitioning into the digital age. Despite its strong brand identity and extensive R&D efforts, Kodak finds itself becoming increasingly irrelevant as a market presence, grasping at straws and resorting to litigation in an effort to regain some semblance of the prominent position it once enjoyed.